Wonyoung’s KIRSH winter campaign: which jacket had the long cherry-logo silhouette?

If you remember a long coat with the KIRSH cherry from Jang Wonyoung’s outerwear campaign, search for 체리 롱 패딩. The 2021 launch grouped that coat with three other padded styles. A listing that says only ‘Wonyoung KIRSH padding’ could be referring to any one of them.

Separate the four styles

MUSINSA’s launch lists a reversible puffer, a short duck-down jacket, an oversized goose-down jacket and the longer cherry coat. Length narrows the search before colour does. A reversible shell is a separate clue for someone trying to match the shorter version.

View the original Jang Wonyoung campaign coverage

Check the length in centimetres

A long coat can hit the calf on one wearer and the knee on another. Measure your own coat from the back of the neck to the hem, then compare it with the seller’s flat measurement. Ask for the same angle on the logo and a photograph of the care label before deciding you have found the campaign piece.

 

Photo: KIRSH outerwear campaign, via MUSINSA